Market Entry Made Clear
Expanding into Australia felt overwhelming, but Jolie’s fast, supportive, and strategic advice made the process clear and doable. Her guidance on business strategy, compliance, and go-to-market was empowering — a true resource for any new market entrant.
Jolie Linh Nguyen
Entrepreneur
Digital Marketer
Business Advisor
International Trade Specialist
Residence Australia & Vietnam
ABOUT ME
Know Me More
Jolie Linh Nguyen is an independent business advisor and entrepreneur, fluent in Vietnamese and English, based in Sydney. With 20 years of experience across Vietnam and Australia, she specialises in market entry strategies, business operations, and digital marketing.
As the founder of New Journey 365, she provides business advisory services, helping companies with new market access, business setup, strategic planning, sales strategies, and international trade facilitation between Australia and Vietnam.
Jolie’s working experience spans multiple industries, including life insurance, banking, garment and hanger manufacturing and education. Her diverse career—ranging from sales trainee manager, individual banker, and business banker to assistant to directors/COO, associate marketing manager, and business owner—has equipped her with deep insights into business growth and operations.
She has worked with and advised over 500 small and medium-sized businesses at various stages of their business journey, helping them expand, streamline operations, and achieve sustainable growth.
Jolie is passionate about guiding businesses toward success, leveraging her experience, industry connections, and strategic insights to drive tangible results.
MY SERVICES
What I do
Digital Marketer
Jolie owns New Journey 365, a Sydney-based digital marketing agency specialising in:
- Website development
- Brand building
- Digital presence building and enhancement
- Digital marketing audits
- Social media management
Business Advisor
(6+ years of experience)
Jolie has guided hundreds of aspiring and established entrepreneurs in starting and scaling their businesses. Recognised as a sought-after business advisor in 2023-2025. Her expertise includes:
- Business idea evaluation
- Market research
- Business setup guidance
- Marketing strategy and planning
- Business strategy and planning
- Business operations improvement
💡 Businesses in NSW, Australia may access fully-funded advisory services through the government-funded Business Connect program (conditions apply).
International Trade Specialist
With an extensive network and deep market understanding in both Vietnam and Australia, Jolie helps businesses:
- Find reliable Australian suppliers
- Connect with the right business partners in Vietnam
- Navigate international trade and market entry strategies
Community & Business Insights Panellist | Facilitator
(Vietnamese background)
Jolie actively participates in public planning and research projects that require insights from diverse cultural backgrounds. She also provides workshop organisation and participant recruitment services tailored to specific demographic requirements for research studies
Projects involved
- “How In-Language Advertising Impacts Behaviour” – Western Sydney University & SBS Australia
- Vietnamese Language Translation & Proofreading – Multicultural NSW
- Purified Recycled Water Treatment Process – Sydney Water
Education
Graduate Certificate
Digital Marketing and Data Analytics | University of Wollongong
Bachelor degree
International Business | University of Economics Ho Chi Minh City Vietnam
Certificate IV
Training & Assessment | Sydney CBD College
Marketing Strategic Planning | AIM Academy
Business Financial Analysis & Investment Project Management | Institute for Asian Studies
Awards & Recognition
We’re honoured to be recognised for our contribution to business growth and community impact — both through New Journey 365 and our founder, Jolie Linh Nguyen.
Best Entrepreneur – Business Consulting
Winner, Best of Australia Small Business Awards 2025
Awarded to New Journey 365 for excellence in empowering businesses with clarity, strategy, and growth support.
Service NSW Recognition
NSW Government, Service NSW – Business Connect Program
Awarded to Jolie Linh Nguyen, Founder of New Journey 365, for dedicated service as an independent Business Advisor, supporting businesses across New South Wales.
Reviews
A.Q
Wholesale distributor
Focused Growth Advice
With Jolie’s personalised consulting, I gained clarity on my marketing direction and growth areas. Her empathetic and detail-oriented approach gave me confidence and concrete next steps for promoting my creative services.
Z.M
Creative Services Business Owner (Graphic Design & VA) New Castle, Australia
Marketing Roadmap
Jolie’s practical advice helped us rethink marketing strategies and better position our tutoring service to connect with the right audience. Her tips on referral programs, SEO, and content planning gave us a clearer growth roadmap.
E.T.S
Online Tutoring Business Owner Sydney, Australia
Startup Vision Strengthened
Jolie rigorously validated my startup concept and guided me through strategic planning steps that strengthened my vision. Her challenge-based approach gave me actionable insights and renewed confidence.
V.R
Startup Founder
Sales Growth Strategy
We were struggling with low online sales until Jolie helped us identify key areas for improvement. Her digital marketing insights provided a clear path for immediate and long-term growth.
V.C
E-commerce Business Owner Sydney
Import-Export & Compliance Guidance
Jolie provided in-depth consulting on business structure, product registration, and cross-border trade compliance. Her guidance helped me understand the legal, tax, and regulatory requirements for importing health supplements into Australia and New Zealand, as well as identifying strategic export opportunities. The session offered actionable insights and valuable direction for my international expansion plans.
V.M.H
Health Supplement Entrepreneur Sydney Australia
Business Launch Preparation
Jolie provided expert guidance on website optimisation, brand positioning, and go-to-market strategy for my new buyer’s agency. Her feedback helped clarify areas for improvement in digital presence, SEO content, and user experience — giving me confidence and clarity before launching.
S.H
Real Estate Service Founder Sydney, Australia
Digital Presence Alignment
Jolie helped me align and streamline my digital marketing across channels. She simplified complex platform issues and gave me a structured plan to take control of my online brand visibility — a real boost for my landscape design business.
R.A.P
Landscape Design Business Owner
Startup Confidence
My startup consultation with Jolie was practical and insightful. Her deep knowledge of business structures and compliance made the complexities of starting a business in Australia much easier to understand and manage.
N.T
Startup Founder
Startup Confidence
Starting a food business meant navigating lots of regulations, licenses, and structures. Jolie’s guidance was invaluable, and when needed, she quickly connected me with other specialists to ensure I got comprehensive support.
N.P
Food Business Startup Owner Central Coast, NSW
Business Plan Made Simple
Choosing the right business plan framework felt overwhelming until Jolie’s guidance. Her clear advice and recommended resources made the process far easier and gave me confidence to move forward.
M.R
Early-Stage Business Owne Wyong NSW
Personal Branding
Jolie delivered expert marketing advice tailored to my goals of increasing community visibility and client engagement. Her step-by-step approach to customer journey mapping and personal branding gave me a clearer strategy for both online and face-to-face promotion. I left the session with practical marketing tactics grounded in real customer insights.
M.J
Service-Based Business Owner Sydney, Australia
Digital Presence Audit
After Jolie’s website audit, I understood exactly what I needed to improve to boost my real estate business’s digital presence. Her advice on SEO, UX, and content strategy aligned perfectly with my marketing goals and gave me clear priorities.
K.A.H
Real Estate Services Provider Central Coast, Australia
Clear Coaching
Jolie’s business coaching was exceptional — clear, patient, and thorough. She explained strategic planning in a way that was easy to grasp and gave me practical next steps to grow my business.
K.P
Small Business Owner Sydney, Australia
Digital Marketing Made Easy
Digital marketing was a mystery to me until my session with Jolie. She broke down the first steps for building my mortgage broking business’s online presence in a clear, concise way — leaving me with a solid action plan and renewed confidence.
J.B
Mortgage Broker Sydney, Australia
Navigating Complexity
Jolie helped me clarify early-stage ideas and identify which government programs to tap into. Her strategic advice made navigating the competitive market landscape far less confusing.
G.H.A
Early-Stage Entrepreneur Sydney, Australia
Business Transformation
Her advice on refining my service model and digital presence completely transformed my massage therapy business plan. Jolie’s insights on client behaviour and social media strategy gave me a bigger picture and the confidence to take the next steps.
G.S
Startup Wellness NSW, Australia
Marketing That Works
Jolie’s strategic marketing advice was exactly what I needed to sharpen my client acquisition efforts. She helped me focus on strengthening my brand, boosting engagement, and creating a clear growth plan. It was a real turning point.
F.C.G
Fitness Training Business Sydney, Australia
Patient and Approachable
I appreciated Jolie’s patient and approachable style. She helped me understand the basics of starting a business without overwhelming me — answering every question clearly and making the startup phase much less intimidating.
E.O
Aspiring Business Owner
Startup Made Manageable
Launching an education technology company felt daunting until Jolie stepped in. She personalized her advice, showing me how to register in Australia, pick the right structure, and even think about expanding overseas. The process suddenly felt manageable.
D.R
EdTech Startup Founder
Compliance Made Simple
As someone new to skincare business regulations, Jolie’s step-by-step support was a game-changer. She helped me navigate complex compliance issues, leaving me feeling confident to build my business on a solid foundation.
C.D
Natural Skincare Business Founder Sydney, Australia
Clear Strategic Guidance
Jolie gave me exactly the guidance I needed to prepare for launching my coworking space. Her advice bridged my traditional business experience with the demands of today’s digital-first world — professional, clear, and highly practical.
A.L
Coworking Space Founder / Former Retail Business Owner Sydney, Australia
Over a year ago, I started working on a website, and Jolie worked with me for a while. However, I had to undergo a kidney transplant and stopped working for eight months. Despite this, she kept in touch with me regularly until I recovered and resumed work on the website. She helped me a lot. Jolie is very enthusiastic and professional. I highly recommend this company.
Jackie
I have worked with Jolie on a consulting project. She provided a lot of valuable information and connections. Highly recommended.
Thien Dinh
Thank you for your professional service! I will definitely refer your business to my network and friends.
Liz N
Thank you to the New Journey 365 team, especially Ms. Jolie and Ms. Lan, for your professional and outstanding work in creating and launching a new website for our restaurant.
Dinh Vu N
I recently use NJ365 to create my website. Jolie manages the project from start to finish and it meets my expectations. She is very quick to resolve outstanding issues. It’s a pleasure working someone as reliable as Jolie.
Michael Do
I ‘ve seen Jolie for last 2 years for her advice and helped my business in digital presence on google and website builder, I found she’s extremely helpful, knowledgeable and very approachable, which make it’s easier. Jolie’s attidute is remarkable, she seems like always try her best to fulfil and ensure my requests were met, I can’t be happier. I would not hesitate to recommend her services, Thank you Jolie for all your help !!
Decor Expression
We have to figure everything out and handle everything by ourselves since we’re a startup. The procedure is simplified and made easy with the help of New Journey 365. They are responsive, easy to get in touch with, and knowledgeable about what clients require. This firm is fantastic. For all the help you’ve given, Jolie and your crew, I’m really grateful.